All About the New Packaging for Intuiface Player
We have collapsed our three existing Player license options into a single cross-platform Player license. Why? We'll give you five reasons.
Intuiface Player is the runtime for the Intuiface software platform and for the past seven years has been licensed based on which operating system you were targeting. It was like this, each with its own price point.
- Player for Windows license: No surprise, this one was for Windows PCs
- Player for Kiosks license: This was used on Chrome devices, Samsung SMART Signage, LG webOS Smart Displays, and custom Android devices
- Player for Tablets license: Applied to iPads and consumer Android tablets.
We had good reasons for bundling it this way but those reasons have been eclipsed by a new set of requirements reflecting how our customers use Intuiface. We'll get to those reasons in a moment.
First things first, how has Player packaging changed? We have collapsed the three existing licenses listed above into a single cross-platform license. It has a single price point, is available with both both multi-year and volume discounts options, and can be transferred from one Player-supported operating system to another without limit.
Here's why we made the change:
- Reflect reduction of feature set differences by platform
Although Intuiface on Windows continues to distinguish itself with the most extensive feature set, the other supported platforms have continually crept closer and closer to feature parity, and thus we’re now splitting hairs.
- Avoid arbitrary complexity as we add new platforms
We’re not done expanding Player’s list of supported platforms. Trying to force-fit these new platforms in what are three seemingly arbitrary boxes didn’t make sense. (Not to mention how no other digital signage or presentation software on the market differentiates its runtime costs by platform.)
- Simplify purchase and resale
Whether we’re selling direct or our customers and partners are doing the selling, it is much easier to educate about packaging and then quote a price if there is only one kind of Player.
- Improve efficiency of license management
Our users will appreciate the ability to transfer any Player license key to any device. Plus they won’t have to worry about anticipating which platforms may be used in the future.
- Offer better volume discounting
Any customer with high volume needs will be able to maximize their discount across all devices because Player license volume no longer depends on platform choices.
Responses so far have been "it's about time", quite a clue that we're onto something. If you're interested in going deeper, perhaps to learn more about what happens to legacy licenses (short answer is nothing happens to them, keep using them), check out our online FAQ.
For our next trick, we're going to add a couple more platforms. Stay tuned!